Dan Farkas

Current

• Word of Mouth Evangelist Advertising Atheist at Outbreak

Past

• Strategic Planner and Account Director at Kaspen
• Account Director at Young and Rubicam Praha
• Co-founder at NASA bar

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Education

• Eisenhower High School
• resslova

Recommended

12 people have recommended Dan

Connections

339 connections

Industry

Marketing and Advertising

Websites

• My Company
• Fernet Stock case study
• CoolKeg WOM case study

Dan Farkas’s Summary

Dan Farkas’s Specialties:

Word-of-mouth Marketing, Buzz Marketing, Viral Marketing, Evangelist Marketing, Product Seeding, Influencer Marketing, Conversation Creation, Brand Blogging, Referral Programs

Dan Farkas’s Experience

• Word of Mouth Evangelist Advertising Atheist

  Outbreak

  (Privately Held; Marketing and Advertising industry)

  January 2007 — Present (3 years )

  OUTBREAK is a Word of Mouth Marketing consultancy & agency. We develop sensible business -building alternatives to the often absurdly ineffective advertising stereotype.

• Strategic Planner and Account Director

  Kaspen

  (Privately Held; 11-50 employees; Marketing and Advertising industry)

  January 2003 — December 2006 (4 years )

  Responsible for the entire marketing communication plan of Budweiser Budvar. Created whole marketing strategy for a new beer brand of Pardál based on word of mouth communication. Responsible for handling of communication for Kofola and Rajec.

• Account Director

  Young and Rubicam Praha

  (Marketing and Advertising industry)

  April 1997 — July 2002 (5 years 4 months)

  Handling clients such as Gambrinus beer, Pilsner Urquell, Ericsson, Colgate, Danone. Was part of the team responsible for successful launch of the 3rd mobile operator in the Czech market - Oskar.

• Co-founder

  NASA bar

  (Restaurants industry)

  1996 — 1997 (1 year )

  Co-founder of music club and bar NASA in Prague

Dan Farkas’s Education

• Eisenhower High School

  1992 — 1996

• resslova

  economics 1991 — 1995

Additional Information

Dan Farkas’s Websites:

• My Company
• Fernet Stock case study
• CoolKeg WOM case study

Dan Farkas’s Interests:

Cars, movies, car racing, word of mouth marketing

Dan Farkas’s Groups:

member of WOMMA (Word of Mouth Marketing Association)

•    Word of Mouth Marketing Pioneers & Friends CEE
•    Forum Media 2009

Dan Farkas’s Honors:

Bronze WOMMY 2009 for Ostravar Bazal co-creation/buzz marketing campaign (category Engagement Award: Best word of mouth program fostering deeper relationships between brand and customer, November 2009, Las Vegas, Word of Mouth Marketing Association's 4th Annual Summit)

Dan Farkas’s Contact Settings

Interested In:

• job inquiries
• expertise requests
• getting back in touch